Search Engine Marketing (SEM) - PPC Advertising

Venturian Media are paid search specialists and offer a purely performance based service whereby we take the risk on all media spend and are paid on results. The benefits of this to our advertiser partners are as follows :

• We only get paid if our marketing activity works - it is therefore in our interests to make sure it does!
• We use our own budget to buy media and are paid a commission on sales, leads, applications or enquiries that we generate.
• We consistently outperform traditional media agencies and in-house teams as we're commercially motivated to do so.
• We're 100% focused on campaign optimisation, refinement, testing and research - all of the time.
• We provide exposure to niche and untapped markets giving greater reach and a better return.

If you are an advertiser, agency or network and would like to talk to us about performance based SEM, please email us at ppc@venturian-media.co.uk.

What Sets Us Apart?

Our core strengths lie in the following areas :

• Focus on the long tail
  We specialise in managing large scale, long tail keyword campaigns on a global level which deliver a high volume of sales, prominent brand exposure and incremental sales from niche markets as well as the main target audiences.
• Advertiser brand bidding management
  We work with some of the world’s biggest brands to deliver leads and sales through search engine marketing whilst maintaining and reinforcing their brand values and without impacting on ROI from their own search activity.
• Expert copywriting, optimization and campaign refinement
  All of our keyword campaigns are tightly matched to both the landing pages we create and the adcopy. We typically test and refine hundreds of adgroups per campaign each containing multiple ads which correspond to specific products and themes ensuring highly relevant and compelling sales copy is being delivered each time our ads are served.
• Available Finance
  If we believe our advertiser partners have a good product which will convert well we have sufficient funds available to invest aggressively in paid search. We are strong in terms of cash flow and available finance and therefore budget is never a barrier to providing comprehensive keyword coverage across all major search properties.
• Quality Score
  We build all of our sites in accordance with search engine quality score guidelines and best practice and have a regular dialogue with Google, Yahoo and MSN to ensure that we always deliver the very best user experience in combination with compelling sales and marketing copy which facilitates sales.